Generalist Website
A generalist website is a term coined by website broker Kris Tabetando which describes a website that does not require specialized knowledge to operate the website.
For example, a website buyer doesn’t need any specialized knowledge to run a simple blog that produces AdSense income. The webmaster simply has to publish new articles on the website. He doesn’t have to be an expert in the content’s subject matter as content creation can be outsourced to writers. And the income is generated through AdSense automated ads.
A generalist website is the opposite of a specialist website which requires specialized knowledge to operate.