Ad Networks

September 29, 2013  |     |     |   0 Comment

An ad network or advertising network in online advertising is a business that delivers advertisers’ ads to websites whose publishers have opted to have ads displayed on their websites. Ad networks aggregate ad space inventory from website publishers and distribute ads to these websites when the advertised product relates to the website content. Examples of ad networks include AdSense and Casale Media.

Author: 

Kris Tabetando provides mergers & acquisitions (M&A) advisory and brokerage services to Internet companies. He also partners with investors to acquire & manage Internet businesses.

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